We are in the process of updating all our documentation for GA4. Feel free to contact us if you need any help or clarification on anything.
If you're ready to use our AnalyticsConnect.io software that automatically posts sales data from Keap/Infusionsoft into Google Analytics Ecommerce, and you have some kind of advanced/non-normal configuration that dosen't play nice with the standard Google cookie, this article will explain how to use our Cookie System to get correct data.
Some examples of when you'll want to do this are:
Go to your AnalyticsConnect.io Settings and under the heading "AnalyticsConnect.io Cookie Settings" you'll "Enable Cookie Vault" and click the "Update Cookie Settings" button.
You now have the AnalyticsConnect.io Cookie Vault setup and ready. The last thing you need to do is actually capture the lead data so our system has something to work with when an offline transaction happens.
This next part is as much art as it is science... The trick is that we need to create a contact record inside Keap/Infusionsoft. Here's an example of how this may happen:
Maybe your website uses a "Free Phone Consultation" to create the contact record inside Keap/Infusionsoft. Maybe it's a newsletter signup. Maybe it's something else. This is the "art" part: You need to offer some kind of value that they'd be insane to NOT give you their first name and email address to cash in on that offer. Maybe you use multiple methods together, like a newsletter signup and a free phone consultation... different types of bait catch different types of fish. Do whatever it takes to create that contact record inside Keap/Infusionsoft.
Whatever combination of Keap/Infusionsoft forms you use to do this, keep a few things in mind... Each form should use a thank-you page hosted on your website (NOT at Keap/Infusionsoft). Please do NOT confuse "lead thank-you pages" with "sale thank-you pages" which need to remain completely separate. On the settings of the form, be sure you're sending the
contactId variable to the thank-you page. Depending on if you're using a web form or an older legacy form, you'll see slightly different settings inside of Keap/Infusionsoft for this. Just look for the option that most closely resembles "send information to the thank-you page" and contact Keap/Infusionsoft tech support if you need further help with this.
Optionally, to get the most accurate and complete traffic source data, you'll want to send the Keap/Infusionsoft
contactId into Google Analytics as
user_id. This is accomplished by editing the standard Google Analytics code to include User ID functionality.
You can see real-time and historical data for your leads from inside your Google Analytics account under "Events" named
If anything here is incorrect, outdated, or omits critical information, please use our contact us form and let us know.